ATTENTION BUSINESS OWNERS & LEADERS!
Virtual and On-Demand: Learn from an Award-Winning Marketing Expert and Create a Plan That Is Guaranteed to Grow Your Business…
- Want honest business strategy and practical marketing advice on accelerating the growth of your business?
- Want to place your brand in front of the right people and smash through your business goals this year?
- Tired of purchasing business growth courses that fall short of your expectations and that lack practical and actionable marketing methods (often taught by marketers with little real-world experience?)
- Do you dream of reaching the same levels of success as industry giants like Coca-Cola, L’Oréal, Virgin, Tony Robbins, or Gary Vaynerchuk?
- Need expert guidance on marketing strategy, digital marketing tactics, branding, design, web design, copywriting, social media, paid advertising, video marketing and AI marketing techniques… all in one place…with regular additions and updates at no extra cost?
Then take this unmissable opportunity and sign up to…
THE MARKETING MASTERY COURSE
No matter where you are in business right now, marketing your business is tough.
You already know that marketing is a core skill that you or your team need, but the marketing world moves so quickly that you struggle to find the time to keep up. And even when you do focus on marketing, you’re left with a ton of options and no real clear direction for putting the right elements to work in your business.
I get it.
I’ve seen the owners of businesses (large and small) trying out all kinds of marketing tactics and services, only to end up realising they weren’t right for their business. The world of marketing can feel massively overwhelming and like a major uphill battle…
But it doesn’t have to be that way for you anymore.
Join me, learn life-long business growth skills, and create a profitable marketing masterplan for your business.
I’ll show you how to:
- Make people fall in love with your brand
- Increase the number of targeted visitors to your website
- Turn those targeted visitors into leads and sales more consistently
- Develop creative marketing campaigns that vastly improve your conversions
- Know what to change to get the most leads and sales for the least money
- Discover the tools you need to save time and automate specific parts of your marketing
- Master platforms like Facebook, LinkedIn and Instagram to drive engagement
- Become a standout market industry leader
- Keep your customers coming back for more
And you’ll leave with your very own business growth masterplan constructed step-by-step with my guidance over 127 mini marketing lessons.
The Marketing Mastery Course Curriculum
The course includes X hours of teaching, accompanying PPT charts, worksheets for you to complete to build a personalised marketing masterplan and quizzes for you to test your knowledge.
Marketing Fundamentals
What is Marketing?
What is the Purpose of Marketing?
Understanding the Marketing Mix
Understanding Marketing Vocabulary
Why Effective Marketing is Onion-Like
The Importance of Proof of Concept
Creating a Magnetic Brand
What’s in a Brand?
Creating a Business Vision
Creating a Business Mission
Defining Your Business Values
Identifying Your Brand Purpose
Crafting Stakeholder Promises
Choosing Between a Niche and a Flexible Brand
Creating a Brand Heart
Creating a Brand Book (logo and visual branding components)
Creating Engaging Brand Experiences
Understanding Brand Effectiveness in Marketing
The Vital Role of Market Research
Why Market Research is Vital to Success
How to Conduct Valuable Market Research
Creating and Using Business Personas / Customer Avatars
Conducting a PESTLE Analysis for Your Business, Products and Services
Conducting a 5-Force Analysis for Your Business, Products and Services
Identifying Market and Customer Segments for Your Business, Products and Services
Creating Powerful Marketing Strategies
Why Marketing Strategy is Essential for Business Growth
How to Create a Powerful Marketing Strategy
Conducting a SWOT Analysis to Support Your Marketing Efforts
Identifying Business Critical Success Factors
Defining Strategic Imperatives for Your Business
Creating a Strategic Marketing Framework
Developing Effective Marketing Plans
How to Develop a Tactical Marketing Plan
The Importance of Integrated Marketing
How to Create a Marketing Calendar
How to Set Marketing Objectives and Goals
Becoming a Market Leader
How to Become a Market Leader
How to Shape the Market You Are In
Developing Smart Product Marketing Strategies
Understanding the New Product Development Process
Understanding Product Lifecycles
Articulating Your Product Features and Benefits
Positioning Your Product Effectively
Developing Your Pricing Model and Pricing Strategy
Understanding Price Elasticity and Price Sensitivity
Leveraging Go to Market and Market Expansion Strategies
Enabling Sales Teams in Support of Your Product Marketing
How to Develop a Product Marketing Plan
Content Marketing
What is Content Marketing?
How to Do Always-On Content
How to Do Content Planning
How to Develop Key Messages for Your Business, Products and Services
How to Create an Elevator Pitch
Good Copywriting Principles
Understanding Consumer Decision Making and the Buying Process
Using NLP Techniques in Your Marketing Content
Creating Creative Marketing Campaigns
How to Create an Enduring Creative Idea
How to Create Creative Marketing Campaigns
How to Write a Creative Brief
How to Create Viral Marketing Campaigns
Deciding On Launch Strategies
Types of Marketing Channel
The PESO Marketing Framework
Digital Marketing
Introduction to Digital Marketing
How to Do Lead Generation
Understanding Traditional Retailing and Electronic Commerce
How to Implement Cart Abandonment Strategies
Paid Marketing Strategies
Principles for Working with Paid Media Channels
How to do Pay Per Click (PPC) Advertising
How to use Google Keywords
How to Create Google Ads
How to use Display Advertising
How to Use Traditional Advertising Channels
How to Create Advertorials
How to do Affiliate Marketing
Earned Marketing Strategies
Understanding How Public Relations Works
Tips for Working with the Media
How to Write and Use Press Releases
How to Write and Use Features
How to Show Up at Trade Exhibitions
How to Leverage Industry Award Opportunities
How to Leverage Radio Opportunities
How to Leverage Speaking Opportunities
How to Create Viral Loops
How to Use Search Engine Optimisation
Shared Marketing Strategies
Principles for Working with Social Media
Facebook Marketing
YouTube Marketing
LinkedIn Marketing
X (Twitter) Marketing
Threads Marketing
Instagram Marketing
Pinterest Marketing
TikTok Marketing
SnapChat Marketing
Reddit Marketing
Messenger Marketing
Owned Marketing Strategies
Principles for Working with Owned Media Channels
Creating Core Business Materials
How to Design Your Website
How to Construct a Sales Page
How to Optimise Your Website and Conduct Website Analytics
How to Create and Use Case Studies in Your Marketing Campaigns
How to Do Email Marketing
Video Marketing Deep Dive
Introduction to Video Fundamentals
What is Video Marketing?
Why is Video Marketing a Good Idea?
Why Video Marketing Doesn’t have to Be Painful
Creating a Video Marketing Plan
What Great Video Looks Like
YouTube Tips
Creating Video Sales Letters
Useful Video Resources
Customer Retention and Loyalty
How to Run a Customer Centric Business
How to Use Sales Funnels
Understanding Customer Journey’s
How to Ensure Customer Retention and Loyalty
CRM Systems and Tools
Sustainability and Purpose Driven Marketing
The Role of Sustainability in Marketing
How to Do Purpose Driven Marketing
Ethical Marketing and Reputation Management
Data Privacy and Ethical Marketing
How to Do Business Risk Assessments
Business Reputation Management
Effective Internal Communications
Next Generation Marketing Trends
Embracing Digital Transformation
Personalisation
Influencer Marketing
Voice and Visual Search
Product Discovery
Augmented Reality
Virtual Reality
ChatGPT and AI
Performance Tracking
Choosing Performance Metrics Aligned with Marketing Goals
How to Do Performance Tracking on Your Marketing Campaigns
The Importance of Split Testing
Marketing Optimisation
Plus, there’s more …
In addition to the course content, you’ll get:
- A certificate of completion validating extensive learning from one of the UK’s leading marketers.
- Lifetime access to the course, which is housed on user-friendly e-learning platform, Thinkific.
- Regular updates and enhancements to reflect the evolving landscape of marketing channels and strategies.
- Email access to me for 6-months to answer any questions you have and help overcome any blocks to your progress and completion of your marketing masterplan.
This is one of the few chances you’ll get to work with one of the UK’s top marketing and business growth professionals to develop your business marketing plan.
As the visionary behind Market My Product Ltd., I bring a wealth of business growth expertise to the table. With a distinguished track record as an award-winning global marketer, I’ve spearheaded successful campaigns across diverse markets, from London to New York. Having consulted for prestigious FTSE 250 firms and iconic brands like Coca-Cola, Johnson & Johnson, and Samsung, my insights are invaluable.
A full-day session with me typically costs £1,000. With X days of immersive teaching packed into this course, it’s true value therefore exceeds £120,000. But for a limited time, secure access for just £999 – a staggering 99.17% discount!
Say goodbye to information overload and hello to clarity, confidence, and RESULTS. Join me and countless other savvy business owners and leaders who are taking their businesses to the next level.
P.S. Your booking is fully protected by a 100% satisfaction guarantee. If you are dissatisfied with the course content or experience, you have up to 7 days to request a full refund.